SEO Services for Shopify and WordPress Brands
We run SEO for online stores and B2B manufacturers built on Shopify and WordPress. You get technical fixes, pages and content mapped to what your buyers search, and a monthly report built on Search Console clicks.
- Shopify, WooCommerce and WordPress
- Reports from Search Console data
- Site changes backed up first
What's included in our SEO services
The audit decides which of these come first.
Technical SEO
Crawling, indexing, redirects, page weight and structured data, checked against our 441-item technical checklist. Each finding lists the URLs it affects and the clicks they carry.
Keyword research and mapping
Keywords come from your Search Console data, competitors and search volume tools. Each page gets one main topic, so your own pages stop competing for the same query.
On-page optimization
Titles, headings and copy are rewritten page by page against the queries Google already shows you for. Queries that already bring clicks stay in.
Content
New articles and landing pages are written from the live search results and your product facts. Images are your photos, real screenshots or licensed real photos.
Link building
We check every link source on Ahrefs Domain Rating and its measured US organic traffic, and ignore Domain Authority scores.
AI search (GEO)
We check how ChatGPT, Gemini, Perplexity and AI Overviews answer your buyers and which sources they cite. See our GEO services
Results from client sites
A rug brand selling in the US on Shopify had 821 monthly Google clicks in July 2026, the month before we started. In September 2026 it had 1,908.
A B2B blanket manufacturer went from 30 monthly clicks in August 2025 to 232 in September 2026.
Google Search Console clicks. Client names withheld.
How an engagement runs
1
Baseline
We record clicks, rankings and indexed pages before changing anything. Results are measured against that baseline.
2
Audit
A technical and content audit produces one issue register, ranked by the pages and clicks each issue touches.
3
Plan
You get a keyword map and page plan. Nothing goes live until you approve the plan.
4
Build
Fixes, pages and content go live in batches. Each change to your site is backed up first and can be rolled back.
5
Report
Every month: clicks by page and query from Search Console, what changed, and what comes next.
Who we work with
Shopify and DTC brands
Collections, product pages, apps and theme speed.
B2B manufacturers and exporters
Product, application and spec pages that turn searches into inquiries.
WordPress and WooCommerce sites
Plugin bloat, crawl waste, Elementor templates and blog structure on self-hosted WordPress.
Who does the work
HilandSEO is founder-led. Michael has run SEO projects for more than seven years and runs his own content site, which draws over 100,000 visits a day from search.